What is NIL?

What is NIL?

Note: This article is adapted with permission from CFBSelect.com

NIL stands for Name, Image, and Likeness (NIL). In College Football specifically, this is a term used to describe the ability of college athletes to profit off of their own appearance or name. This means that college athletes can now earn money from endorsements, personal appearances, and other activities that use their name, image, and likeness - an ability they did not have before. 

NIL has been a hot topic in college sports for years, as many people believed that college athletes were being exploited by the NCAA. The NCAA has long argued that college athletes are amateurs and should not be paid, but the NIL rules change that.

The NIL rules went into effect on July 1, 2021, and have had a major impact on college sports. College athletes are now able to earn money from a variety of sources, and some have even become millionaires.

The NIL rules have also had a positive impact on college athletes. Many college athletes have said that the NIL rules have given them more financial freedom and have allowed them to focus on their studies and their sport.

NIL Collectives are organizations that help student athletes earn money from their Name, Image and Likeness, and are often run by dedicated groups of fans who are hoping to attract top talent to their respective programs. 

Would you like to support your favorite NIL Collective? Shop Banner Year Coffee, which contributes a share of every delicious coffee purchase to the affiliated NIL Collective!

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